The Book

“In business as in life, the difference between “insipid” and “inspired” is passion. With returns to mediocrity rapidly declining, passion matters now more than ever.”

“Today’s most successful business models rely on value-creating networks and forms of social production that transcend organizational boundaries.”

“We don’t have to live with organizations that are ethically challenged, inflexible, and inhuman.”

…it’s an impassioned plea to reinvent management as we know it—to rethink the fundamental assumptions we have about capitalism, organizational life, and the meaning of work…Obviously, there are lots of things that matter now. But in a world of fractured certainties and battered trust, some things matter more than others…Hamel identifies five issues are that are paramount: values, innovation, adaptability, passion and ideology.

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